Sure, but … let’s start at the beginning … what is a multi-level business? … Also known as Network Marketing, they focus on direct sales and the creation of networks as philosophical stones of their marketing schemes.

Either through direct sales or via invitation, the essential operation of a multi-level business focuses on the commercialization of goods or services to end customers, to incorporate them later into the brand’s distribution chain.

Thanks to this way of doing business, more and more people will be joining the distribution network, finally achieving that you as a brand and its new distributors – initially customers – exercise the same role at your service.

Obviously, this product marketing system is very effective, since it not only opens up constant channels of distribution, but also has an active role in generating employment through the incorporation of new distributors into its network.

Among the main features that distinguish multilevel business, we highlight the horizontal relationships, the absence of limits in the generation of income, the possibility of access without making initial investment and incorporation into a scheme in which logistics is already created, so you just have to focus on the promotion of sales.

Multilevel marketing … looking for traffic

Yes, yes, yes … we know, the previous introduction mentally places us in the precepts that govern social network marketing, a business scheme that faithfully complies with the precepts of multilevel and achieved by the incorporation of followers to the brand, open a distribution network that benefits both the brand and its followers.

The most attractive multilevel businesses are today in social networks, where Facebook and Twitter exercise the classic and so effective, word of mouth 2.0.

Among the characteristics that have led to this way of doing business up to the altars of efficiency, we highlight the social aspect for the promotion of multi-level businesses. Additionally, the promotion is carried out without making an economic investment, so it should only invest in the promotion of relations with its user network.

Let’s see the advantages of multilevel marketing

While it is true that for years, the precepts of traditional marketing were consolidated as a standard and seal in each campaign, since the arrival of social networks, multilevel business and the precepts of marketing are merged giving rise to a system of high efficiency in The field of online sales.

Social marketing, used both for the construction of corporate branding and for the increase of online sales, is consolidated as the most productive and cheap method to achieve sales.

The potential benefit of a multilevel business promoted through marketing strategies in social networks is difficult to calculate, also achieving a natural segmentation of your traffic, which will be very positive for the promotion of your activity.

In conclusion, we can determine that the fusion between the classic concepts linked to business that results from traditional marketing and multilevel business, result in an efficient, productive model with an investment that can sometimes be non-existent. The promotion of quality relationships with its users based on brand loyalty, commitment and reputation, will be the most decisive actions to achieve success in your multi-level business.