Much has been said about the proliferation of QR Codes, that set of squares that when scanned with our smartphone we can expand information about the company that created it, its products or offers. These two-dimensional codes have many characteristics and potential to exploit:
Did you know that you can create logos in color? and customize them with your own logo? Yes, and completely free. The era of black and white went down in history. Design your own QR code and boast about it in your graphic applications.
It allows users to call you thanks to QR codes.Showing the phone number denotes closer proximity to your customers, builds trust. Provide this information in an original and effective way; think that the user has the smartphone in his hand, he only has to mark a button and you will already be in contact.
Increase the database of your contacts. Create a campaign aimed at the public of your establishment, where customers have to fill out a contact form to participate. With it you will get a large group of potential customers interested in your product.
Allows users to access your wi-fi network. It is a factor of high added value that will be eternally appreciated. You will see how the number of visitors to your store increases exponentially, and with it, the probability of increasing sales.
Get more followers on Facebook. QR codes also allow you to increase your fan community. There is a free and very simple application to create BIDI codes with the Like, Likify what are you waiting to try it?
Ideal for geolocation campaigns, which allow you to drive customers to your establishment. In addition, it is a practice that obtains immediate results. Launch a fixed-term campaign in your immediate environment with exclusive offers and discounts.
Promotional actions with augmented reality. Unleash your imagination and create an incredible experience for your users. The most recent is the one developed, where users could “virtually” wear the red shirt of the Spanish National Team. The basis for the success of these applications is to take care of the user experience. If your QR code is limited to driving the client to the home of your website, and this is also not optimized for mobile devices, the result may be counterproductive.
The variety of uses and applications that we can give to our QR codes is undoubtedly varied and extensive. The most widespread reason why consumers explore this type of code is to find offers, discounts or the search for information about a specific product or service.
But there are also all kinds of creative formulas to use them to promote our business activities. From its integration in traditional business cards, to its application under ingenious , innovative and infrequent proposals.