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Category : Business Strategy

Nearly 3 weeks ago

How Smartphones are changing consumer buying behavior

Two thirds of the owners of Smartphones or Tablets have used their devices to make purchases and more than 80% have used them to

Nearly 2 months ago

The rooster marketing season, the CoCoCoCo strategy

A new system of business values ​​is emerging as a consequence of a new world order in terms of marketing, a phenomenon that is

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Nearly 2 months ago

Why would you want a website?

In today’s consumer driven world businesses are trying to stay connected with their customers and clients in as many different ways as possible. This

Nearly 3 months ago

Coupons and discounts. An excellent resource to win customers and increase sales

The current state of the world economy, makes all people seek by all possible means, save money, and we can take advantage of offering

Nearly 6 months ago

Companies dedicate more and more resources to online social media

Despite this, 76% of the surveyed organizations admit not having a return on the money they invest in the channel Real investment remains modest:

Nearly 11 months ago

The truth of Mobile Marketing: When Branding wins the pulse of Advertising

New technologies are revolutionizing many of our habits. Social networks and the exponential growth of smartphones and tablets have opened new channels and possibilities for

Nearly 11 months ago

How to generate articles and content to attract more readers and potential customers

Writing is the daily craft of every marketer in the new digital era.Content Marketing or Content Marketing is nowadays a fundamental strategic resource. If

Nearly 12 months ago

Leveraging the creative potential of QR Codes

Much has been said about the proliferation of QR Codes, that set of squares that when scanned with our smartphone we can expand information

Nearly 12 months ago

How to achieve the success of your affiliation campaign?

Many of the advertisers I work with and, surely, a large part of those who read this article think that the success of an

Nearly 1 year ago

Social networks can act as a very effective channel of customer service

Surely you’ve heard of Social CRM (Social Customer Relationship Management) is a step in the relationship with the customer, incorporating the social networking environment,